“I feel like we’re the poster child for what Urban Engine really is about – propelling those ideas forward,” LJ says. “Dustin (Poisson) had an idea and then he went and found a group of people who could help him accomplish his goals.”

That entrepreneurial spirit, LJ says, comes directly from his grandfather, Lawrence Jeremiah (the First). And the organizational know-how is a product of his dad, Lawrence Jeremiah (the Second). Together, those different traits add up to LJ, or Lawrence Jeremiah the Third.